Christy
A digital marketer with 10+ years of experience, 3 languages, and a passion for localization-driven growth, helping brands seamlessly connect with audiences in Hong Kong and China.
With over 10 years of experience in localization and brand adaptation, I specialize in helping foreign brands successfully enter and grow in Hong Kong and China. My passion lies in bridging cultural gaps, ensuring that brands don’t just translate content but truly connect with their target audience through carefully crafted, localized messaging.
Fluent in English, Traditional Chinese, and Simplified Chinese, I bring a deep understanding of linguistic nuances, consumer behavior, and market expectations. This multilingual expertise allows me to refine brand voices, enhance engagement, and drive conversions in complex and competitive markets.
I have worked with global brands like Côte&Ciel, Vestiaire Collective, and Tissot, helping them localize websites, develop WeChat Mini Programs, and craft impactful digital content across platforms like Facebook, Instagram, and Xiaohongshu. My work ensures that brands maintain their identity while adapting seamlessly to local consumer preferences.
If you’re looking to expand into Hong Kong or China and need expert localization that goes beyond translation, let’s connect. Together, we can make your brand resonate and thrive in new markets.
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